SEO Blog

Keyword Density: What is it and how to calculate it? What is Keyword Density? Keywords are a ranking factor for the Search Engine Results Page (SERP). They help Google to identify what your page is about, and then it crawls the web to find relevant co…

What Are Citations In SEO Local citations are any online mentions of your business data (for example, name, phone, address). Those can be found on different websites, apps, social media platforms, and local business directories. Why Are Local Citation…

How to Name Images for SEO By naming your images for SEO, you can improve your site’s traffic and rank highly in the Search Engine Results Page (SERP).  You should include images on your site to boost social engagement, improve user experience, …

What are backlinks and why do you need them for SEO? If you’ve ever gone on a website and clicked on a link that takes you to a completely different site, that’s a backlink (also sometimes referred to as inbound links). Essentially, it’s a link…

How to Analyze the Quality of Content for SEO Any digital marketing expert will tell you that in SEO, the most important part of your strategy is going to be your content. There may be many other factors influencing your overall but your content is by far …

What Is Page Speed And How To Improve It? How important is page speed for ranking on search engines? While there is a matter of debate as to the degree of this importance, everyone agrees that page speed is nonetheless a key ranking factor. If you aren’t ta…